Hi, I’m Anthony.

Product Design Leader, Enterprise Platforms

Designing tools people want to use.

People rarely get to choose the software they use at work. I lead the design work that makes it worth choosing, across finance, healthcare, education, and AI.

Selected work.

Learning 2.0

Learning 2.0

Reimagining workforce learning

• 65 Companies Served •
• 92% Grad Rate •
• 76% Employee Retention •

Learning 2.0
Kasasa Insight

Kasasa Insight

Rebuilding trust in analytics

• 79% Utilization •
• 14% Engagement •
• 1,430 Sessions •

Kasasa Insight
Market Microscope

Market Microscope

Clarifying healthcare decisions

• 71% Increased Utilization •
• 25% New Traffic •
• 6% Reduced Attrition •

Market Microscope
Enterprise Systems

Enterprise Systems

Increasing adoption at scale

• 92% digital account opening •
• 82% advisor adoption •
• ~4% Reduced NIGO •

Enterprise Systems
Connected Systems

Connected Systems

Orchestrating product operations

• Design Leadership •
• Cross-functional Enablement •
• Scalable Systems •

Connected Systems
purple lines in a grid
learner flow diagram
Anthony Rezendes

About

Informed judgment.

In banks, health systems, and AI-powered learning platforms, one confusing screen repeats across every branch, clinic, and learner. Design at that scale has to be accountable: someone has to make the call, and it has to hold up. That belief shapes how I research, decide, and lead.

More About Me

How I lead.

I’ve shipped in hospitals, banks, education, and non-profits, from zero-to-one products to well-established organizations. Different problems. Same principles.

Explore leadership work

Clarity is the deliverable

Before anyone builds anything, I get the team aligned on the problem. Ambiguity was always expensive. Now it ships faster, too.

54% fewer support tickets after the Kasasa CMS launched, and 52% fewer support calls after the TASB Risk Management Fund redesign.

Feedback early and often

With or without a research team, I get real users in front of the work early. Client visits, diary studies, and usability testing mean decisions rest on evidence, not opinion.

5 to 1. Participants preferred the new Kasasa mobile banking experience over existing ones.

Design leads, design follows

Sometimes I’m setting strategy with the C-suite. Other times the best move is to follow the people who know the business best. I know which role the moment needs.

Chegg Skills modernized its bootcamp platform in Learning 2.0, after listening to both learners and their buyers.

Systems outlast projects

I’ve built design systems, research operations, and cross-functional rituals that give teams shared ground to build on, even when the org around them changes.

4 platforms governed through shared standards and 5 functions aligned around shared research at Chegg Skills.

Fidelity follows function

Polished drafts get polite feedback. Rough ones get honest feedback. Now that anyone can generate a convincing prototype, I choose the fidelity that invites pushback, before a draft gets mistaken for a decision.

15.5% sales increase that prototypes built to demonstrate the product contributed to at Advisory Board.

Let’s figure out
if we’re a good fit.

I'm not after a seat at the table. I'm after an org that already treats design as a thought partner, not a service. If you're doing serious work in a complex domain, I'd love to talk.

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